Dog Best Sellers

House of Paws Under the Sea range. A colourful Crab plush dog toy featuring lots of lovely textures from plush, rope and TPR to keep your dog amused. Also contains plastic squeaker.

* Not suitable for puppies under 36 weeks.

KONG Wild Low Stuff creatures’ dense fur and realistically floppy bodies satisfy hunting instincts with shapes that invite shaking and squeakers that spark play with North American forest and fowl favorites for year-round fun regardless of season. Minimal stuffing means less mess. Premium, soft plush ideal for cuddling—and dreaming of hunting adventures.

72% Polyester, 28% Latex

KONG Wild Low Stuff creatures’ dense fur and realistically floppy bodies satisfy hunting instincts with shapes that invite shaking and squeakers that spark play with North American forest and fowl favorites for year-round fun regardless of season. Minimal stuffing means less mess. Premium, soft plush ideal for cuddling—and dreaming of hunting adventures.

72% Polyester, 28% Latex

KONG Wild Low Stuff creatures’ dense fur and realistically floppy bodies satisfy hunting instincts with shapes that invite shaking and squeakers that spark play with North American forest and fowl favorites for year-round fun regardless of season. Minimal stuffing means less mess. Premium, soft plush ideal for cuddling—and dreaming of hunting adventures.

72% Polyester, 28% Latex

The Anco Selects range offers a selection of protein-rich treats containing 22% collagen from naturally shed deer antlers and high-quality proteins like Beef, Turkey, Duck and Wild Game. Collagen helps support joint mobility, promotes a shiny coat, and aids in maintaining gut health. These treats are air-dried to retain their natural flavour and nutrients, and are free from artificial additives, preservatives and fillers. Available in Bites and Strips, the Anco Selects range provides a wholesome snack that is ideal for dogs of all ages, from puppies to adults.

Turkey Meat 85%, Salmon Oil 5%, Egg 5%, Antler Powder 5%.

Suitable for puppies over 8 weeks old. Anco Selects should be given as a treat or reward and should be fed responsibly as part of nutritionally balanced diet. We strongly recommend that all pets are supervised with any treat and that fresh drinking water should be readily available to them at all times.

KEY BENEFITS:

Supports Gut Health | Nourishes Skin & Coat | Supports Joint Health | Puppy-Friendly 

The Anco Selects range offers a selection of protein-rich treats containing 22% collagen from naturally shed deer antlers and high-quality proteins like Beef, Turkey, Duck and Wild Game. Collagen helps support joint mobility, promotes a shiny coat, and aids in maintaining gut health. These treats are air-dried to retain their natural flavour and nutrients, and are free from artificial additives, preservatives and fillers. Available in Bites and Strips, the Anco Selects range provides a wholesome snack that is ideal for dogs of all ages, from puppies to adults.

Suitable for puppies over 8 weeks old. Anco Selects should be given as a treat or reward and should be fed responsibly as part of nutritionally balanced diet. We strongly recommend that all pets are supervised with any treat and that fresh drinking water should be readily available to them at all times.

KEY BENEFITS:

Supports Gut Health | Nourishes Skin & Coat | Supports Joint Health | Puppy-Friendly 

The Anco Selects range offers a selection of protein-rich treats containing 22% collagen from naturally shed deer antlers and high-quality proteins like Beef, Turkey, Duck and Wild Game. Collagen helps support joint mobility, promotes a shiny coat, and aids in maintaining gut health. These treats are air-dried to retain their natural flavour and nutrients, and are free from artificial additives, preservatives and fillers. Available in Bites and Strips, the Anco Selects range provides a wholesome snack that is ideal for dogs of all ages, from puppies to adults.

Suitable for puppies over 8 weeks old. Anco Selects should be given as a treat or reward and should be fed responsibly as part of nutritionally balanced diet. We strongly recommend that all pets are supervised with any treat and that fresh drinking water should be readily available to them at all times.

KEY BENEFITS:

Supports Gut Health | Nourishes Skin & Coat | Supports Joint Health | Puppy-Friendly 

The Anco Selects range offers a selection of protein-rich treats containing 22% collagen from naturally shed deer antlers and high-quality proteins like Beef, Turkey, Duck and Wild Game. Collagen helps support joint mobility, promotes a shiny coat, and aids in maintaining gut health. These treats are air-dried to retain their natural flavour and nutrients, and are free from artificial additives, preservatives and fillers. Available in Bites and Strips, the Anco Selects range provides a wholesome snack that is ideal for dogs of all ages, from puppies to adults.

Suitable for puppies over 8 weeks old. Anco Selects should be given as a treat or reward and should be fed responsibly as part of nutritionally balanced diet. We strongly recommend that all pets are supervised with any treat and that fresh drinking water should be readily available to them at all times.

KEY BENEFITS:

Supports Gut Health | Nourishes Skin & Coat | Supports Joint Health | Puppy-Friendly 

The Anco Selects range offers a selection of protein-rich treats containing 22% collagen from naturally shed deer antlers and high-quality proteins like Beef, Turkey, Duck and Wild Game. Collagen helps support joint mobility, promotes a shiny coat, and aids in maintaining gut health. These treats are air-dried to retain their natural flavour and nutrients, and are free from artificial additives, preservatives and fillers. Available in Bites and Strips, the Anco Selects range provides a wholesome snack that is ideal for dogs of all ages, from puppies to adults.

Turkey Meat 85%, Salmon Oil 5%, Egg 5%, Antler Powder 5%.

Suitable for puppies over 8 weeks old. Anco Selects should be given as a treat or reward and should be fed responsibly as part of nutritionally balanced diet. We strongly recommend that all pets are supervised with any treat and that fresh drinking water should be readily available to them at all times.

KEY BENEFITS:

Supports Gut Health | Nourishes Skin & Coat | Supports Joint Health | Puppy-Friendly 

A grain-free recipe packed with lamb. What’s not to like when you need a treat for training, motivation and to have with you on your walks? Practical, resealable bag. MINI DELIGHTS are approximately 1cm in size and semi moist. The price? Yes, we know, it should be higher, but we just can’t help ourselves! Made in Europe.

THE RECIPE
Meat and animal derivatives
(50% lamb), derivatives of vegetable origin,
oils and fats, yeasts, minerals

NUTRIONAL VALUES
Crude protein 30 %
Crude fat 7 %
Crude fibre 1 %
Crude ash 15 %
Moisture 22 %

ADDITIVES PER KG
Technological: Preservatives

ADDITIONAL INFORMATION
Cold pressed lamb with a grain-free recipe, these mini delights are the perfect treat for training and walks. The small pieces and resealable bag make them convenient for on-the-go moments with your dog.

DIMENSIONS & LONGEVITY

Size: 1-2 CM

Net Weight: 100G

Storage: Dry and out of sunlight

Shelf Life: 30 months

BEST BEFORE - see bag

BATCH REFERENCE NUMBER - see bag

Just brilliant! Grain-free teeth cleaners based on 98% chicken, beef and turkey. A delicious way to get clean teeth. Originally named GRAIN-FREE DENTAL DELIGHTS, now with a name celebrating their status to what they are for many of us: An all time CLASSIC.

THE RECIPE
Meat and meat derivatives
96% (raw chicken 39%, raw beef 33%, raw turkey 26%)

NUTRIONAL VALUES
Protein 42.8 %
Crude oils and fats 15 %
Crude fibres 0.5 %
Crude ash 23.6 %
Moisture 13,9 %
Collagen 28,8 %

ADDITIVES PER KG
E202, E262, E1b301

ADDITIONAL INFORMATION
Brilliant! Grain-free teeth cleaners made with over 95% chicken, beef and turkey. The perfect way to ensure clean teeth without adding grains to the diet. You’re welcome!

DIMENSIONS & LONGEVITY

Size: 12 CM

Net Weight: 200G

Storage: Dry and out of sunlight

Shelf Life: 18 months

BEST BEFORE - see bag

BATCH REFERENCE NUMBER - see bag

JR’s 100% natural Pure Pate for dogs now includes a Pate Variety Bundle Chicken, Turkey and Salmon. Our Pate is extremely versatile, use it as a treat, training treat or a complete dog food, they’re not only delicious but healthy too. Ideal for dogs of all breeds and sizes, they’re a great source of protein and are perfect for training. This convenient variety bundle includes two packs of Chicken and Turkey with a single pack of Salmon Pate.

Duck:

Lamb: 

Wild Boar: 

Turkey:

Goat:

ESSENTIAL BREEDER LIVING is a grain-free complete meal, suited for adult dogs of all breeds. An adjusted version of SUPERIOR LIVING, allowing breeders to serve

ESSENTIALS at a reduced premium. Our changes include produced in the EU, higher Kcal per kg for a better feeding economy and replacing the expensive fresh meats with dried meat only. BREEDER LIVING is 100% BOF approved and the excellent choice for all breeders looking for a meal a notch below the original SUPERIOR LIVING.

Dried Chicken and Duck, Sweet Potato, Peas, ESSENTIAL the OMEGA 3 Oil, Potato, Chicken Fat, Prepared Whole Egg, Liver Stock, Alfalfa, Linseed, Vitamins, Minerals, MOS (mannan oligosaccharides), FOS (fructooligosaccharides), Glucosamine, Chondroitin, Cranberry, Acai, Blueberry, Mulberry, Apple, Tomato, Orange, Pear, Carrot, Spinach, Cauliflower, Seaweed, Marigold, Ginseng, Green Tea, Ginger.

• Made with dried chicken, dried duck, eggs and ESSENTIAL the OMEGA 3 OIL52.0 %
• Protein32.0 %
• Fat16.0 %
• Of which Omega-31.5 %
• Of which Omega-62.9 %
• Minerals/Crude ash8.5 %
• Fiber3.5 %
• Moisture10 %
• Calcium1.6 %
• Phosphorus1.2 %
• Glucosamine0.03 %
• Chondroitin0.02 %
• Kcal/Kg3695

Vitamins: Vitamin A 18,000 IU, Vitamin D3 1.200 IU, Vitamin E 400 mg, Vitamin C 200 mg.

Provitamins: L-carnitine 200 mg.

Trace Elements: Zinc (3b612) (Zinc chelate of protein hydrolysates) 71 mg, Iron (3b107) (Iron (II) chelate of protein hydrolysates) 62 mg, Manganese (3b505) (Manganese chelate of protein hydrolysates) 30 mg, Copper (3b407) (Copper (II) chelate of protein hydrolysates) 12.5 mg, Potassium iodide (3b201) 0.6
mg, Selenium (3b810) (Selenised yeast Saccharomyces cerevisiae CNCM I-3060, inactivated) 0.2 mg.

Contains EU approved natural antioxidants: tocopherol extracts from vegetable oil (1b306(i)) & vitamin C.

COOKING TEMPERATURE

90 degrees (°C).

BEST BEFORE:

Date, time and unique production number can be found at the top of the bag.

RECOMMENDED STORAGE:

We recommend using the ESSENTIAL the FOOD BOX. The food should be stored in a cool, dry place (5-18 °C); away from direct sunlight and in an air tight container. This will ensure the last meal tastes as good as the first

WHO’S IT FOR?

ESSENTIAL BREEDER LIVING is a grain-free complete meal, suited for adult dogs of all breeds. An adjusted version of SUPERIOR LIVING, allowing breeders to serve ESSENTIALS at a reduced premium. Our changes include cooking in the EU,
increasing the kcal per kg for a better feeding economy and removing the high inclusion of expensive fresh meats ingredients. BREEDER LIVING is 100% BOF approved and the excellent choice for all breeders looking for a meal a notch below the original SUPERIOR LIVING.

BOF - A SENSATION WITHIN PET FOODS

Behavioral Optimizing Foods (BOF) is the principle honoring the many advantages of keeping the blood sugar levels stable throughout the day. At ESSENTIAL FOODS we have achieved just that with our life-changing and award winning foods. The results with BOF are breathtaking. Serving ESSENTIALS positively will affect the mental balance of your dog. Some report seeing a dramatic transformation in the behavior, others note a smaller change, however improvement is always recorded.

ESSENTIAL BALANCE is a single source protein food in which turkey, rice and oats are the main ingredients. BALANCE is significantly different from our other meals, so please read the following carefully before choosing BALANCE.

Freshly prepared and dried turkey, white rice, brown rice, oats, whole linseed, turkey gravy, turkey fat, beet pulp, alfalfa, minerals, vitamins, ESSENTIAL the OMEGA 3 OIL, natural seaweed, Fructooligosaccharides (FOS, 960 mg/kg), Chicory Extract (0.05%), Yucca Extract (190 mg/kg), Dandelion.

• Made with fresh and dried turkey30 %
• Of which fresh20 %
• Protein22.0 %
• Fat8.0 %
• Of which Omega-30.8 %
• Of which Omega-61.9 %
• Minerals/Crude ash6.0 %
• Fiber4.0 %
• Water8.5 %
• Calcium1.4 %
• Phosphorus0.9 %
• Kcal/Kg3300

Vitamins: Vitamin A 14,425 IU, Vitamin D3 1,925 IU, Vitamin E 150 mg. Trace Elements: Zinc (Zinc Sulphate Monohydrate) 50 mg, Iron (Iron (II) Sulphate Monohydrate) 50 mg, Manganese (Manganous Sulphate Monohydrate) 35 mg, Copper (Copper
(II) Sulphate Pentahydrate) 12 mg, Iodine (Calcium Iodate Anhydrous) 1 mg, Selenium (Sodium Selenite) 0.19 mg. We naturally preserve with rosemary extract. Regulation (EC) No 2017/2279.

Cooking temperature

90 degrees (°C).

Best before

See printed date and batch number on bag.

Storage & packaging

The food should be stored in the bag, in a cool, dry place (5-18 °C). Away from direct sunlight, and with the zip carefully closed. This will ensure the last meal tastes as good as the first. The packaging is 100% recyclable plastic and should be disposed of
with other soft plastics.

Who‘s it for?

ESSENTIAL BALANCE is a single source protein food in which turkey, rice and oats are the main ingredients. BALANCE is significantly different from our other meals, so please read the following carefully before choosing BALANCE. BALANCE is presented as a solution in four different situations:

1: Looking for a low protein food? BALANCE is only 22 percent protein. You can further increase the level of protein in the servings by mixing BALANCE together with any of our LIVING foods.

2: Is your dog suffering from loose stools? The combination of turkey meat, rice and oats is carefully composed to balance the digestive system. ESSENTIAL BALANCE can be served on its own or mixed with our other meals. The latter option is the obvious choice in the case of recurrent problems.

3: Would you like to serve a more economically attractive ESSENTIALS meal? This option is for those who need to find a food solution at a lower price, but who are attracted by our values and the results we deliver to our customers. Fortunately, there is now an economic solution for heavy volume users who
cannot go the full ESSENTIALS way. In this case it makes particular sense to use our other meals for specific lifestyle situations. These could, for example, be CONTOUR for sterilised or neutered dogs and LARGE BREED for large puppies etc.

4: Does your dog suffer from a problem caused by certain ingredients? BALANCE is a single source protein meal. This makes BALANCE the obvious choice for those who wish to serve ESSENTIALS to avoid eggs, chicken, lam, beef or fish proteins.
Check out the ingredients yourself or contact us for advice. You can also increase protein intake by supplementing your dog’s diet with fresh protein sources.

The small print

Price and quality are closely related. BALANCE delivers a fantastic product at this price point, with turkey as the primary ingredient. This gives ESSENTIAL BALANCE a head start compared with other products in the same price range. BALANCE,
however, is not a thoroughbred ESSENTIALS product, and the price difference means that you have to accept doing without BOF approved, 100% grain-free and nor having our broad spectrum of ingredients in the bag. That being said, ESSENTIAL BALANCE showcases just how much more value ESSENTIAL FOODS delivers in the super premium category with BALANCE, and expressively in the luxury category with all our other foods.

ESSENTIAL NAUTICAL LIVING is our uncompromising grain-free meal for adult dogs of all breeds. As the name suggests, NAUTICAL LIVING is packed with fresh salmon, trout and the season’s fish. The meal follows our BOF principle. NAUTICAL LIVING is blessed with a very generous amount of OMEGA 3.

Allergy info: NAUTICAL LIVING does not contain chicken.

Fresh salmon and trout (42%), sweet potato, the season’s dried fish (18%), peas, dried salmon (6%), whole eggs (3%), the season’s fresh fish (3%) , ESSENTIAL the OMEGA 3 OIL (3%), linseed, alfalfa, salmon gravy (2%), potato, pea fibre, vitamins, minerals, mannan oligosaccharides, fructooligosaccharides, glucosamine, chondroitin, cranberry, acai, bilberry, mulberry, apple, tomato, orange, pear, carrot, spinach, cauliflower, seaweed, marigold, ginseng, green tea, ginger. Total 77% Fish and animal Ingredients

NUTRIONAL VALUES
Made with fresh and dried salmon, trout, season’s fish & egg 77,0 %
Of which is fresh (% of whole recipe) 55,0 %
Protein 29,0 %
Fat 14,0 %
Of which Omega3 4,0 %
Of which Omega6 1,0 %
Minerals/crude ash 8,0 %
Fiber 4,0 %
Water 8,5 %
Calcium 1,7 %
Phosphorus 1,2 %
Glucosamine 0,09 %
Chondroitin 0,07 %
Kcal/Kg 3580

KONG Comfort Kiddos are ideal for doggie play and cuddle time. Featuring a low tone bellow squeaker that piques a dog’s curiosity and a removable squeaker for quiet time. The squeaker is easy to remove, making it ideal for cuddle time, insert back into the toy for countless indoor play sessions. These adorable critters come in 5 shapes and 2 sizes and are sure to delight dogs and pet parents alike.

Premium plush duck toy. With a plush feel and an enticing combination of textures, this duck toy is set to become your dog’s new best friend. The rope tail makes it perfect for a spot of tug, while the hidden squeaker is an added playtime bonus (as far as your dog is concerned, at least).Intended For Pet Use Only. Not Intended For Chewing. Check Regularly For Wear And Tear. Discontinue Use If There Is Any Visible Tears, Or Any Part Is Loose.