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Maintaining a healthy weight in dogs is essential for long-term everyday health and well-being.
Clinical studies have found that up to 65% of dogs have obesity or are above their ideal weight.
Excess weight can have adverse effects on health and welfare by increasing the risk of diseases, causing functional impairment, shortening lifespan, and reducing overall quality of life.
Factors that can influence a dog’s body weight include food intake, activity level, neuter status, gender, metabolism, and genetics. Increased weight in dogs is a complex
issue, but having an appropriately formulated diet can be part of the solution to help dog owners manage a healthy body weight for their dogs.

90% of dogs moved on to a healthier weight whilst being fed Peptide+ Weight Management diet.

The Peptide+ Digestive diet was proven to display 95% protein digestibility.

Good health is vital to a dog’s quality of life and longevity. With growing awareness of the role nutrition plays, more pet parents are seeking high- quality food that supports pets at every life-stage.
Advances in veterinary care and growing awareness of pet health have helped dogs live longer than ever before. However, with longer lifespans come greater risks of age-related
issues, including joint pain, digestive challenges and skin conditions. As a result, there is a shift towards preventive care and tailored nutrition.
Addressing health needs early, especially through diet, can help delay chronic issues and support healthy development and ageing.

The Peptide+ Hypoallergenic Healthy Living diet provides 75% reduction in free radicals
to support a healthy immune system.

The Peptide+ Digestive diet was proven to display 95% protein digestibility.

Dental health is crucial for dogs because it directly impacts their overall well-being and quality of life. Over 80% of dogs over the age of three suffer from some form of dental disease.  Poor oral hygiene can lead to painful conditions affecting a dog’s ability to eat, groom, and stay active. Maintaining good dental hygiene not only prevents discomfort
and bad breath but also protects against more serious systemic health problems. Bacteria from an infected mouth can enter the bloodstream and affect major organs, contributing to heart disease, kidney issues, and liver damage. Regular dental care - including professional cleanings, at-home brushing, and nutritional strategies helps to reduce harmful bacteria and promotes better overall health for dogs.

93% of pet owners saw a visible improvement in their dogs oral health

The Peptide+ Digestive diet was proven to display 95% protein digestibility.

A dog’s skin and coat condition and appearance serve as immediate indicators of its overall health and well-being.
Canine dermatological disorders have been recognised by Bveterinary surgeons as a major
issue in small animal practice, with an estimated 15-30% of the dog population worldwide
affected by skin conditions.
Your brand new Peptide+ Skin & Coat diet has been specially created to help support skin and coat health.

75% of the pet owners who participated in the feeding trials reported seeing improvements in their dogs’ skin and coat conditions.

The Peptide+ Digestive diet was proven to display 95% protein digestibility.

A healthy digestive system is very important to the overall health of dogs.
The main role of the digestive (gastrointestinal) tract is to digest food and absorb the nutrients to use for energy, growth, maintenance and repair.
The digestive tract also provides a barrier between the external environment and the dog’s internal environment, keeping out potentially pathogenic organisms and harmful substances.
Poor digestive health can cause discomfort for dogs, raise concerns for owners and potentially require veterinary intervention.

The Peptide+ Digestive diet was proven to display 95% protein digestibility.

KONG Holiday CoreStrength Bone in bright holiday colours is built to deliver long-lasting chewing satisfaction with a durable KONG-crafted, multi-layered core. The exterior texture prolongs chewing and helps clean teeth and gums between all those holiday treats. Ideal for independent play and interactive fun through the holidays and beyond.

KONG Snuzzles Reindeer is plump full of fun with a full body squeaker that calls out with a long, loud squeak. The uber plush exterior continues the delight while satisfying instinctual chewing behavior. The dense mouthfeel continues the engagement by rewarding appropriate play with every bite. Ideal for indoor fun, the flat shape is sure to engage with dogs of all different sizes.

• Full-body squeaker for plump-filled play
• Uber plush exterior satisfies instinctual chewing
• Dense mouthfeel rewards appropriate play

Play should always be supervised.

KONG Snuzzles Penguin is plump full of fun with a full body squeaker that calls out with a long, loud squeak. The uber plush exterior continues the delight while satisfying instinctual chewing behavior. The dense mouthfeel continues the engagement by rewarding appropriate play with every bite. Ideal for indoor fun, the flat shape is sure to engage with dogs of all different sizes.

• Full-body squeaker for plump-filled play
• Uber plush exterior satisfies instinctual chewing
• Dense mouthfeel rewards appropriate play

KONG Holiday Knots Frog is dressed for the season! This oversized amphibian’s full-body rope skeleton creates durability & heft for a variety of playstyles like tugging, thrashing, carrying, and gnawing. A squeaker in the head entices extended playtime, while its soft, dual-plush fur invites cuddling during quiet time. Unique details like cute froggy fingers and embroidered facial features make this frog the perfect gift for your furry best friend.

52% Cotton, 47% Polyester, 1% Plastic Squeaker

KONG Floppy Knots Fox dogs love how he flops, making thrashing even more fun. The realistic feel of the internal knotted rope satisfies natural instincts while the varied textures and squeakers fuel play. With minimal stuffing for less mess, this reindeer delivers active fun that will last long after Santa heads back to the North Pole.

KEY FEATURES:

• Internal knotted rope and floppy design satisfies natural instincts
• Varied textures and squeakers entice play
• Minimal stuffing means less mess
• Great for indoor play when winter wonderland’s too chilly
• Adorable holiday character encourages active fun—especially appreciated during busy holiday season

Advisory

This toy is not indestructible. All pets should be supervised when playing. Replace toy once worn

KONG® Holiday AirDog® Donut combines two favorites— a tennis ball and a squeaker—into one fabulous fetch toy to help pups ring in the holidays with tons of fetching fun. KONG Tennis non-abrasive material is softer on teeth than regular tennis ball felt. The squeaker calls dogs to play while the dynamic bounce makes for unpredictable rebounds, rolling and fetching fun with a dog-friendly holiday donut with a hole that makes grabbing easy.

McAdams Whole Turkey and MSC Alaskan Salmon is a natural grain free wet diet that's made from the highest quality and most ethically sourced meat; Whole Free-Range Chicken and MSC certified Alaskan Prawns. This all life stage diet is designed to be incredibly palatable for cats but also to perfectly suit their digestive systems.

A natural, balanced, incredibly high quality wet diet that uses the highest quality most ethical meat sources Whole British Free Range Turkey and sustainable salmon and has been designed to suit cats at every life stage.

Composition

British Free Range Turkey 56%, MSC Alaskan Salmon 4%, Minerals, British Free Range Chicken Stock.

McAdams Whole Chicken is a natural grain free wet diet that's made from the highest quality and most ethically sourced meat; Whole Free-Range Chicken. This all life stage diet is designed to be incredibly palatable for cats but also to perfectly suit their digestive systems.

A natural, balanced and incredibly high quality wet diet that uses the highest quality most ethical meat source Whole British Free Range Chicken and has been designed to suit cats at every life stage.

Composition

British Free Range Chicken 60%, Minerals, British Free Range Chicken Stock

• Made with the best ingredients, using no low quality meat meal. Instead, McAdams uses 85% Whole British Free Range Chicken providing dogs with important protein.
• The mixture that makes McAdams Raw Preserve is frozen to lock in goodness before 98% of moisture is removed. This clever process leaves behind a light, compact food that can be fed as is or rehydrated to form a paste. Just 1kg of Raw Preserve contains a whopping 3.5kg of meat.
• All chicken is sourced from RSPCA-assured farms in the UK, supporting cruelty-free British farming.
• No grains - McAdams Raw Preserve uses Sweet Potato, which provides slow-release energy and promotes proper stool function.
• Raw Preserve is packed with beneficial ingredients, like hand-cut Irish kelp, salmon oil, and more.

McAdams is a brand that puts ethics and nutrition above all else. Every bag is packed with goodness and is made with 100% recyclable packaging.